The Anti-Creativity Checklist

1. Play it safe
2. Know your limitations
3. Remind yourself – it’s just a job
4. Be skeptical – show you’re the smartest person in the room
5. Demand to see the data
6. Respect history – always give the past the benefit of the doubt
7. Stop the madness before it gets started – crush early stage ideas with your business savvy
8. Use experience as a weapon – “been there, done that”
9. Keep your eyes closed (and mind too)
10. Assume there is no problem
11. Underestimate your customers
12. Be a mentor – give sound advice to people who work for you
13. Be suspicious of the “creatives” in your organization
14. When all else fails, act like a grown-up

from Youngme Moon
http://ping.fm/SRreH